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	<title>Tom Voirol&#039;s blog &#187; facebook</title>
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		<title>Will Facebook kill Twitter?</title>
		<link>http://voirol.com/blog/2009/03/14/will-facebook-kill-twitter/</link>
		<comments>http://voirol.com/blog/2009/03/14/will-facebook-kill-twitter/#comments</comments>
		<pubDate>Sat, 14 Mar 2009 23:37:17 +0000</pubDate>
		<dc:creator>Tom Voirol</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://voirol.com/blog/2009/03/14/will-facebook-kill-twitter/</guid>
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Now that Facebook is asking &#8220;What&#8217;s on your mind?&#8220;, will it leverage its vastly bigger user base and squeeze Twitter out of the market just as the latter was poised to launch into the mainstream?
I believe the question is a valid one. For starters, Facebook&#8217;s question is of course a much better one than Twitter&#8217;s [...]]]></description>
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<p>Now that Facebook is asking &#8220;<a href="http://blog.facebook.com/blog.php?post=59195087130" title="What's on your mind?">What&#8217;s on your mind?</a>&#8220;, will it leverage its vastly bigger user base and squeeze Twitter out of the market just as the latter was poised to launch into the mainstream?</p>
<p>I believe the question is a valid one. For starters, Facebook&#8217;s question is of course a much better one than Twitter&#8217;s tired &#8220;what are you doing?&#8221;, a legacy which defines the service and at the same time has been holding it back. The question as it is being asked now invites countless &#8220;<a href="http://search.twitter.com/search?q=%22having+breakfast%22" title="having breakfast">having breakfast</a>&#8221; and, more recently &#8220;<a href="http://search.twitter.com/search?q=%22watching+rove%22" title="watching Rove">watching Rove</a>&#8221; tweets and is single-handedly responsible for the high abandon rate of new twitterers.</p>
<p>Only once new users realise that they shouldn&#8217;t answer the question &#8220;what are you doing&#8221;, but rather &#8220;what do you find interesting&#8221; or, as it were, &#8220;what&#8217;s on your mind?&#8221;, do they begin to find value in their use of Twitter.</p>
<p>Now superficially the signs look good for Facebook&#8217;s fending off of Twitter: It has a much broader user base and it is already an integral part of many people&#8217;s days.</p>
<p>But there is one crucial difference: Facebook is built around friend connections &#8211; people you know in real life. You can stay connected with <strong>them</strong> and know what&#8217;s on <strong>their</strong> mind. But if you&#8217;re anything like me, your Facebook friend list contains many a long-forgotten acquaintance or high school mate whose opinions or preoccupations you don&#8217;t really care that much about.</p>
<p>Twitter goes much further than this. Its connections are asymmetrical and non-reciprocal. You do not have to ask people permission to read their Twitter streams. And you can easily follow new people whose thoughts you find interesting and worthwhile.</p>
<p>Facebook may be here to strengthen your real-life relationships, but Twitter is here to extend them.</p>
<p>What do you think? Is the broaden-your-network effect important enough to let Twitter survive? Is it something else that will help it fend off the assault? Or is Twitter doomed to succumb to the Facebook juggernaut?</p>

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